Family Friendly Action PAC Launches $23 Million Grassroots Campaign in Support of Senate Candidates Who Will Put Families First

Nonpartisan Campaign for a Family Friendly Economy Has Already Knocked 125,000 Doors This Cycle

Washington, DC. – Today, as reported by Politico, the Family Friendly Action PAC announced it is launching a $23 million grassroots campaign in Wisconsin, Arizona, Pennsylvania, New Hampshire and Georgia to elect Democratic Senators who support policies that will help working families.

“With high costs front and center, voters are eager to hear where the candidates stand on issues that will lower costs and give them the tools and opportunities to build a good life,” said Sondra Goldschein, executive director of the Campaign for a Family Friendly Economy and Family Friendly Action PAC. “It is critical that we communicate over and over again what the candidates are doing to address the economic struggles of working families, including lower cost prescription drugs, affordable child care and paid family and medical leave for all.”

Separately, this cycle, the nonpartisan Campaign for a Family Friendly Economy has already knocked on 125,000 doors, holding officeholders and prospective officeholders accountable on issues that will lower costs for working families, including access to affordable prescription drugs, affordable child care and paid family and medical leave.

In 2020, the Family Friendly Action PAC spent almost $18 million on a voter contact program in support of Joe Biden and U.S. Senate candidates that spanned Wisconsin, Michigan, Maine, Iowa, Montana, Virginia, New Hampshire, Pennsylvania, Florida and Georgia. This program utilized robust field, mail and digital investments to make nearly 16 million voter contact attempts. The program engaged voters who were persuadable based on a family economic message that emphasized the care issues families struggle with on a daily basis, including paid family and medical leave and affordable elder and childcare.